We believe a privacy policy should be readable by humans, not just lawyers. Here is exactly what we collect, why we collect it, and the choices you have.
Overview
This Privacy Policy explains how AUTONOMATION LTD (“Autonomation”, “we”, “us”, or “our”) collects, uses and protects personal information when you visit autonomation.ai or get in touch with us. We aim to keep this short, plain‑English and aligned with the UK GDPR and the Data Protection Act 2018.
We are a UK‑registered company at 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ. For any privacy question, email us at privacy@autonomation.ai — a real person will reply.
What we collect
We only collect what we need to operate the website and respond to you. In practice, that falls into three small buckets:
- Information you give us
- When you submit our contact or waitlist forms, we receive your name, email address, and the message you write. Nothing more, nothing less.
- Information collected automatically
- Like most websites, our servers log basic technical data — IP address, browser type, device type, pages viewed and timestamps — so we can keep the site secure, debug issues and understand which content is useful.
- Cookies and similar technologies
- We use a small number of cookies. The full list and how to control them is in the “Cookies” section below.
We don’t run user accounts, sell products through this website, or knowingly collect special category data (e.g. health, biometric or political data).
How we use your information
We process your personal data only when we have a lawful basis to do so. The table below summarises why and on what basis:
| Purpose | Lawful basis |
|---|---|
| Reply to your enquiry or waitlist signup | Your consent and our legitimate interest in running our business |
| Operate, secure and improve the website | Our legitimate interest in providing a reliable service |
| Measure aggregated traffic and content performance | Your consent (via the cookie banner) |
| Comply with legal, tax and accounting obligations | Compliance with a legal obligation |
We will never sell your personal data, and we don’t use it to make automated decisions that produce legal effects on you.
How long we keep it
We don’t keep personal data for longer than we need it. As a general rule:
- Contact and waitlist messages: up to 24 months after our last meaningful interaction, then deleted or anonymised.
- Server and security logs: typically 30–90 days.
- Analytics data: up to 14 months in Google Analytics, in aggregated form.
- Records we are legally required to retain (e.g. tax records): for the period required by law.
International transfers
Some of our service providers process data outside the UK or the European Economic Area. When that happens, we rely on safeguards approved under UK GDPR — typically the UK International Data Transfer Agreement, the EU Standard Contractual Clauses, or an adequacy decision — so that your data continues to be protected.
Your rights
Under UK GDPR you have a number of rights over your personal data. You can exercise any of these by emailing privacy@autonomation.ai. We’ll respond within one month.
- Access
- Ask for a copy of the personal data we hold about you.
- Rectification
- Ask us to correct anything that is inaccurate or incomplete.
- Erasure
- Ask us to delete your personal data when we no longer need it.
- Restriction
- Ask us to pause processing while a question is being resolved.
- Portability
- Receive the data you provided in a portable, machine‑readable format.
- Objection
- Object to processing based on our legitimate interests.
- Withdraw consent
- Withdraw any consent you previously gave — including for cookies — at any time.
If you feel we haven’t handled your data properly, you can complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk. We’d appreciate the chance to put things right first.
Security
We protect personal data with industry‑standard measures — encryption in transit, access controls, least‑privilege permissions, regular dependency updates and vetted suppliers. No system is 100% secure, but we treat your data with the same care we’d expect for our own.
Children
Our website is intended for a professional, adult audience. We do not knowingly collect personal data from children under 16. If you believe a child has provided us with personal data, contact us and we will delete it.
Changes to this policy
We may update this Privacy Policy as our practices evolve. When we do, we’ll change the “Last updated” date at the top and, if the change is significant, give you a clear heads‑up on the website or by email.
Contact us
For any privacy question, request, or feedback on this policy, please reach out:
AUTONOMATION LTD
71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
privacy@autonomation.ai